Since Heartbeat made its debut in June, it has received an extremely enthusiastic reception, attracting clients from the around the world looking for a user-friendly, robust and flexible social media monitoring service.

To ensure that Heartbeat continues to stay ahead of the pack, we’re excited about the launch today of an upgraded version, highlighted by the integration of Facebook and a new look and feel. Here’s a short video about Heartbeat’s features.

Sysomos Heartbeat Video.

Many of the changes and improvements were made after we received valuable feedback from customers such as Shell Oil, Roche, Sony Ericsson, Ketchum and Hill & Knowlton, who asked for new ways to monitor social media conversations, including key metrics and built-in engagement.

“The new version of Heartbeat demonstrates how Sysomos is pioneering the evolution of this industry by listening to customer needs, and then developing innovative tools to support social media professionals,” said Nick Koudas, Sysomos’ president and chief executive.

We’re particularly excited about being to integrate Facebook into Heartbeat. Heartbeat users can now monitor conversations happening on Facebook, and directly manage their public or private Facebook Pages. This offers superior flexibility so clients manage their communities in a fully secure and flexible way.

We’ve also really pleased with Heartbeat’s new and improved design that makes it even more user-friendly.

But don’t let Heartbeat’s elegance and intuitiveness fool you; under the hood, there’s sophisticated and leading-edge technology that powers an industry-leading suite of features such as demographics, geo-location, text analytics and automated sentiment.

As important, Heartbeat is a cost-effective solution that will meet your social media monitoring needs and budget.

Tags: heartbeat, monitoring, Social Media, sysomos

This entry was posted on Thursday, November 19th, 2009 at 9:00 am and is filed under Announcements, Technology. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.