Tag Archives: canada

Canada might have gained many followers with their recent tweet to Russia and its tongue in cheek nature, but did they do the right thing? The tweet in question was a mocking jab at Russia equipped with a map  that outlined Russian territory and what was not Russian territory. The tweet was labelled as a geography…

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Our use of the internet continues to evolve and social media dominance of our time online continues to grow. According to a survey by GlobalWebIndex,Canadians devote 25% of their online time to social media sites — that’s 1.21 hours a day. Overall, an estimated 17.7 million Canadians use social media sites at least monthly. News…

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Of course we were going to look at Black Friday – the biggest shopping day in the United States and growing bigger in Canada. Black Friday is this week, right after Thanksgiving and people are definitely talking about it. I took a look at the search term “Black Friday” and social activity over the last…

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I’ve heard lots of stories and read plenty of stories about mommy bloggers. There is no doubt that you don’t want to get on the wrong side of mommy bloggers. Just ask the folks at Motrin, who faced the wrath of the mommy blogger after launching a new advertising campaign that didn’t go as intended….

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With Canada into a federal election on May 2, there’s a growing focus on whether social media is playing a major role. The major political parties have embraced Twitter, Facebook and YouTube but the key question is whether it’s doing anything to engage voters, particularly those under 30-years-old who appear bored and disinterested in politics…

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As Canadians, we’re proud about who we are. We’re proud about hockey, surviving winter every year, and donuts (Canadians are the world’s biggest donut consumers per capita just in case you didn’t know.) And, according to a new eMarketer report, we’re also really into social media, which shouldn’t come as a surprise to most Canadians…

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As a Canadian company, it has been a challenge to stay completely focused on work over the past couple of week while the Winter Olympics took place in Vancouver. Probably more so than the Calgary Winter Olympics in 1988, Canadians were wildly enthusiastic about the Olympics, and Vancouver turned into a two-week party even for…

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