Over the past few months, we’ve been steadily expanding and enhancing Heartbeat’s features and usability – making it an even more compelling tool to monitor and engage with social media activity.
We’re particularly excited about the newest upgrade: the ability to use Twitter from within Heartbeat.
Workflow and user experience is a big component of any software’s usefulness. As larger social media teams start to collaborate using the Heartbeat’s built-in social CRM, engagement workflow becomes even more important.
Using our latest Twitter integration, users in a team can link multiple Twitter accounts with Heartbeat to respond, and all the activity will be automatically recorded in the engagement trail. This means users no longer have to switch to Twitter.com or another client if they want to respond to a tweet monitored by Heartbeat, and they do not need to manually record their activities.
Linking your Twitter account with Heartbeat is easy. To start, click on “Settings” on the top-right, and then “User Settings”. You will need to provide your Twitter username and password and click Allow. You need to do this only the first time.

Once Twitter is connected to Heartbeat, it’s easy to respond to tweets from the “Your Heartbeats” page by clicking on the content icon on the right side of the tweet. The engagement trail records all the tweets posted by you as part of the workflow management.

With this update, Heartbeat is now an even better engagement platform. Thanks to all the great feedback from our users, we have a lot more in store for both MAP and Heartbeat, so keep it coming.

