Tag Archives: linkedin

For business professionals, LinkedIn is ubiquitous. It’s the new digital resume (does anyone have a resume anymore?). But LinkedIn is far from perfect, which is surprising given its size and how aggressive it has been to deliver more features beyond connecting with other people. If I was running LinkedIn, here are a few things that…

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Within the social media “party”, Slideshare is the cool, confident and level-headed kid. Slideshare doesn’t make a scene, try to attract the spotlight or do things that piss off other people. It just quietly rumbles along, making friends and doing thing that make people happy such as getting rid of its freemium model. As important,…

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Is LinkedIn Bound for More Social Stardom?

Facebook, Twitter, Pinterest and Instagram seems to attract a lot attention when it comes to social media popularity and digital marketing. Within the second tier of popular networks is LinkedIn. While it’s not difficult to see why it lands below the others, it’s not where it belongs. Going forward, it would be a great surprise…

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It’s become very clear over the past few years, you need to have personality to succeed in social media. Every brand that thrives in the long term understands this reality. One of the best examples of this proposition is Conan O’Brien – and, yes, it is fair to call him a digital brand just like most…

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Everyone’s favourite yapping bird is back at it as Twitter continues to attract more users. According to its official account, Twitter now has more than 200 million users; an increase of 60 million since March, 2012. Any way you want to slice and dice it, this is impressive. As eye-catching is there are more 400…

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If you’ve figured out how to hang out on LinkedIn and truly enjoy yourself or make a meaningful contact, you’re way ahead of the average social media user. The 175 million-member site has long been a must-join, but many users are still working to figure out how to more effectively use the service. People like…

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Say goodbye to Twitter. It’s not disappearing but the Twitter that we’ve known and loved is riding off into the sunset. The new Twitter is more focused on making business, and less concerned about playing nice with others. Twitter’s makeover was thrust into the spotlight on Friday when it unveiled the end of its tweet syndication…

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One of the oldest and ongoing stories in social media over the past decade has been written by hackers. From supposed Nigerian princes looking for a few bucks to old friends contacting you on Facebook because they’re in a jam, hackers graduated from e-mail to social networks to prey on the unsuspecting. Recently, a hacker…

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During a meeting recently with a large PR agency discussing different approaches to social media, one of their executives described LinkedIn as “the sneaky social platform that no one is paying much attention to”. Not surprisingly, this caught my attention given LinkedIn has more than 100 million members, and I’ve never heard anyone describe it…

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