Tag Archives: pew

It goes without saying that social media’s march toward ubiquity continues to move forward. But a recent study by the Pew Internet and American Life Project has some interesting factoids, highlighted by the fact that 75% of online women use social media compared with 63% of men. As well, women are more active with 54% using…

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Not that long ago, social media was seen as a young person’s game – a notion perpetuated by Facebook’s emergence into the mainstream from its roots as a social network used by university students. The new reality, however, is that social is no longer a young person’s game. In fact, it’s becoming a landscape dominated…

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