Posts Tagged ‘sb47’

The Big Breakdown Of Super Bowl Tweets

I promise, this is the last you’ll probably hear about the Super Bowl, but we have something so great that we have to share it. Our fantastic Marketwire Reports team has put together a deep analysis of how Twitter played a role in this year’s Super Bowl.

Below you’ll find our Super Bowl XLVII Twitter Mention Report. Inside this report we’ve taken a look at the over 24 million tweets that we found associated with Sunday’s big game. We’ve gone through all of the tweets and broken them down so you can see what people were talking about in relation to the game, the teams, the halftime show and, of course, the commercials.

Inside the report we’ll show you:

  • A breakdown of what the 24 million Super Bowl tweets were about
  • The most used hashtags during the game
  • What people talked about positively and negatively during the game
  • How Beyonce was the single biggest talked about “event” of the entire Super Bowl
  • How the Twitter followers of both the Ravens and the 49ers grew exponentially on game day
  • How being “always on” helped get Oreo and Tide get over 100 million Twitter impressions
  • Some of the most retweeted tweets about the game
  • And much more
Take a look to see everything you need to know about Twitter during Super Bowl XLVII:

Your Social Media Guide To The Super Bowl [Infographic]

This weekend marks the most watched event on television every year; the Super Bowl. Millions of people will be tuning in to watch the Baltimore Ravens take on the San Francisco 49ers. Millions more will tune in to watch Beyonce at the half time show and, of course, the commercials.

With the rise of the second screen though, the TV isn’t going to be the only thing people have their eyes on. Over the past few years the Super Bowl has¬†continuously¬†gone more social. In 2011 there was over 3 million Super Bowl related tweets and then almost 14 million in 2012. On Sunday, Super Bowl 47 promises to see the most social interaction yet. That’s why we’ve created The Social Media Guide To Super Bowl XLVII.

Below you can find an infographic that highlights the top Twitter fans for both the 49ers and the Ravens, top players to follow on Twitter as well as top football reporters and bloggers. It also shows that the Ravens had 3 million more social media mentions than the 49ers over the season. However, San Francisco has a higher favourable rating than Baltimore.

Take a look at the infographic below and let us know in the comments what or who you’re going to be following through social media during the big game.