Tag Archives: social networks

If you’re running a comprehensive social media strategy on numerous platforms, you have to automate. Using a social media management tool such as Hootsuite, Dlvr.it or any of the many others available, becomes essential for keeping track of your posts, having post do double-duty between different networks and scheduling content evenly through the day, and even…

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Everyday the world of social media grows exponentially. New people get online. More people discover a social network that they love. People upload more and more media. And of course, the flow of content, whether it’s a tweet, an article, a blog post, a status update or a video, never stops. You may remember that…

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For those who don’t know, Lady Gaga has launched Little Monsters; a social network for fans to connect and stay up-to-date. Right off the bat, I would answer the question posed in the headline with a big “No”. I thought Lady Gaga fans already had a very vocal presence throughout social media, and I don’t see…

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With more than 800 million users, it can be difficult to find someone not on Facebook. Even if you’re not a big fan of Facebook, its approach to privacy or its ambitions to extend its social graph thorough the Web, it’s almost an evil necessity to be part of Facebook to stay connected with friends…

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If you believe in the adage “Numbers don’t lie”, then it would be fair to say that sooner or later everyone is going to be on the social media express. According to a study by Experian Simmons, 91% of online U.S. adults visit a social networking service (social or professional networking sites, photo or video…

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For most brands on Facebook, it’s all about the “Like”. The number of “Likes” is a way to quantify the success of a Facebook Page, particularly given the increasing focus on ROI. It explains why brands invest so much time and effort to attract the “Like”, including the use of “Like-Gating”. But there are lots…

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If MySpace hasn’t become irrelevant, there is little doubt the social network has lost its cache as well as millions of users. MySpace’s status as a social media has-been was front and centre in June when its $35-million sale by News Corp. was big news mostly because one of the buyers was musician and actor…

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Not that long ago, social media was seen as a young person’s game – a notion perpetuated by Facebook’s emergence into the mainstream from its roots as a social network used by university students. The new reality, however, is that social is no longer a young person’s game. In fact, it’s becoming a landscape dominated…

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Our goal here at Sysomos is to continuously help you and your company make the most of social media. Be it by constantly updating our product line to better suit the ever-changing needs of our customers, providing interesting and relevant blog posts and by constantly educating our community through webinars and speaking engagements. With that…

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The Huffington Post published a story looking at the 19 “strangest” social networks – a theme that we’ve have previously highlighted. While these out-of-the-ordinary social networks could easily be dismissed, it would be a mistake to not explore their potential value and viability. When it comes to social networks, we tend to think mass market,…

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