Does Anyone Bookmark Anymore?

Remember the bookmark – the thing you did after finding an interesting Web site that you didn’t want to forget?

The bookmark was an amazing tool because it became a personal category of online discoveries.

We were so taken with what was available on the Web that using a bookmark was an easy way to mark the spot just in case we couldn’t find the Web site again. It explained why our browsers were chock-a-block with bookmarks, even if we didn’t re-visit many of the sites.

As the Web matured, the bookmark got more advanced with services such as putting the bookmark into the cloud so there was a place to store them and share our discoveries with other people. Amazing.

Today, however, the bookmark seems to have disappeared. When was the last time you bookmarked a Web site, or for that matter, used Maybe we don’t need the bookmark anymore or maybe the bookmark just hasn’t kept up with how we use the Web.

Any thoughts? Is the bookmark dead?

23 Comments on “Does Anyone Bookmark Anymore?”

  1. I use all the time. Not just for reference but to collect sites together under a tag which you can then refer others to. For instance you could tag all you online stuff (slideshare, website, twitter, guest posts etc) under your name and share one link. I still think it is relevant. Image bookmarking sites are taking off (like Pinterest). So not dead just reinventing their uses.

  2. As a PR consultant, I use all the time to bookmark articles and share the links with my clients. I like that I can sort out the links using tags and then only share the relevant ones with my clients. I find it very useful.

  3. Hey Mark. Bookmarks are still EXTREMELY important, but in many cases have evolved into “social link sharing.” Of the 90M tweets a day, 25% include links.(1) For example, your Tweet this morning that brought me to this post. Within our Socialtext customers, we’re finding that an even highter percentage of internal microblogging messages (Signals) contain links. Link sharing via microblogging is enabling colleagues to share information about industry or competitive news, and then have conversations around that topic privately inside their firewalls.


  4. I use delicious all the time. I tend to keep my bookmarks private, so don’t use the social aspect of the site. I refer to my bookmarks often an delete any that are no longer relevant.

  5. Bookmarking has always been a very niche activity, I think why it seems dead is because the total market of social engagement has grown exponentially while bookmarking has stayed flat or grown only a little.

  6. I have to say, I have way too many bookmarks. I’m an article clipper in hardcopy and it’s partly for that reason that I bookmark things – if I refer to something in a deck or a plan, I bookmark the original info. Recipes that I want to try sometime. I follow a lot of sites that put out stories that I never have time to read during the week – bookmarked for later.
    That and, when it just gets to too many tabs open because I multi-task too much – bookmark all tabs is my friend – hoping I can get back to read & sort later.
    I don’t like to pass or lose info, so I hoard it. I know, I have issues.

  7. I honestly don’t use bookmarks. For sites I use repeatedly, I either put a shortcut on there. Most sites that I repeat visit are blogs and most of those go into my reader. My Google feed is my bookmark

  8. I use both personally and professionally as a powerful bookmarking solution. Its integration into Safari and Chrome is invaluable for quick indexing of content I want to keep or wish to read and use for some activity. As an organization we use it to track buzz and coverage of our business and to publish the RSS feeds of those links to our sites.

    A great feature is enabling anyone to contribute to your bookmark stream (preparing for a blog post, podcast, meeting, etc) via an agreed upon tag – great way to collaboratively gather articles and content for group review.

  9. I’m a very active bookmarker. I use my Diigo library as my personal index to the web and I can’t imagine not having this curated archive. I keep some bookmarks in my browser but mostly for sites I frequent.

    Overall I agree that bookmarking isn’t as popular as it used to be but the systems aren’t well known outside of the geek/web community and they do take a lot of work to build a usable archive.

    Never the less I’m always the guy able to find “that link” causd I saved it and tagged it.

    I think the platforms need to evolve. Here’s my take on it, “Social bookmarking, the land time forgot

  10. Social Bookmarks are a key tool for link threading for inbound traffic. See StumbleUpon, Reddit, etc. Federated marking tools like streamline workflows.

    New tools like incorporate a node based visual content bookmarking, curation, discovery and syndication platform – a new model.

    Got to and see the bottom left for traffic sources. Search an event hashtag to see results and you will notice a lot of social bookmark traffic lead sources.

    Aloha, Tim

  11. Pingback: Living Real-Time: Read It Now; Search, Don’t Bookmark by @ScepticGeek

  12. I absolutely must have my bookmarks! I’m juggling so many different elephants these days that w/o bookmarks I would surely drop one on my chihuahua. And I Love Her. Like the Beatles.

    So in my case, at least, you are wrong! Let’s tango, Bruiser…flamewar!

    Well, no. But still—they’re just not interesting to talk about. But I refer to them endlessly!

    Thanks for asking.

  13. I use my bookmarks regularly, though I have narrowed down them down over the past year or so. The expanded list is on Delicious which I refer to quite often.

  14. Pingback: Are Bookmark Services Dying? | Regular Geek

  15. Delicious and bookmarking in general is still a useful tool Mark, even in a real-time web. Just because it’s new or breaking doesn’t mean there isn’t plenty of useful archival content. If all you do is read real-time, that’s a myopic view of the web.

  16. I used Stumble Upon to bookmark articles and to recommend them to others. Sometimes, though, to make sure I take time to read the article, I e-mail it to myself – so it’s in my archive.

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