Influencer marketing is one of the best ways to grow your audience, build credibility for your brand, and engage with … Read More
Latest Posts
Why You Should Study LinkedIn’s Guide to Content Trends
LinkedIn recently published a Guide to Content Trends that’s free to download as a PDF file. This report comes out … Read More
Getting Ready for LinkedIn Stories
Stories have become one of the most popular social media features on several platforms. They started on Snapchat and were … Read More
IGTV: How to Use Instagram’s Video Platform for Marketing
Instagram TV or IGTV has been quietly picking up steam over recent months. This is Instagram’s entry into the realm … Read More
Why the Pinterest 100 is Relevant to all Social Media Marketers
Pinterest’s predictions for 2020 should be of interest to everyone who’s active on social media, whether you use the platform … Read More
The Challenge of Fake Content on Social Media
According to a recent study by NATO researchers, social media sites are failing to control the problem of fake content … Read More
Are Organic Influencers the Future of Influencer Marketing?
Influencers have played a key role in social media marketing over recent years. However, businesses that rely on influencer marketing … Read More
7 Ways Social Media Can Boost Local Marketing
Online and offline marketing are no longer separate realms. People take their mobile devices wherever they go. They research products … Read More
Why Free Social Media Monitoring Tools are a Bad Bargain
If there’s one thing marketing professionals understand, it’s how to squeeze outsized results from even the tightest budgets. Experience has … Read More
A Brief Guide to the Benefits of Social Media Marketing
It’s hardly surprising that professional marketers have always been a little skeptical of the benefits of social media marketing. Coming … Read More