Social Media

How To: Find Your Brand Advocates And Spotlight Them

As a community management and social marketing guy, nothing gives me more joy than finding excited members of my most passionate customers/users/community members and engaging them in cool and fun ways. Sometimes called brand advocates, these individuals are posting about your brand or organization on Twitter, Instagram, blogs, Tumblr and more. Sometimes they’ll post an image…

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Sysomos Expion Gets Badge In New Instagram Partner Program

Today Instagram unveiled its new partner program, Instagram Partners, and we’re super proud to announce that Sysomos Expion, our social relationship platform, is amongst the initial official partners included! Instagram has established this new program to help distinguish select companies for their capabilities to run effective advertising campaigns, manage communities, source and deliver content on…

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How Twitter Celebrated The Rugby World Cup

The 2015 Rugby World Cup has finally reached its conclusion with New Zealand’s unstoppable All Blacks beating Australia’s Wallabies to take the title. Over the course of the six week tournament we’ve seen some amazing action, all of which has been shared by millions of Twitter users. The first weekend’s games saw the highest volume…

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Join Sysomos at Converge 2015!

This week in New Orleans, Louisiana, the Converge 2015 Conference is taking place.  Converge is an inbound marketing conference attended by professionals from top colleges and universities from the United States and Canada who gather to discuss digital marketing best practices through traditional keynotes, breakout sessions and professional networking. Converge 2015 will arm attendees with actionable…

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