Sysomos for Research and Insights
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Powerful Research Solutions Backed by Trustworthy Data
Performing research on social media can be challenging with so many differences in data sources, analytics tools, and access. But at Sysomos, our platform is designed with advanced research tasks in mind. With unlimited searching, access to vast historical data, powerful analytics, and an easy to use interface, Sysomos excels at supporting the research tasks of agencies and marketers. And with some of the strongest data partnerships in the industry, trustworthy data is something we always stand by.
Within an hour, using Sysomos, I can find a group as niche as moms who like Star Wars, explore their other interests across multiple social media platforms, target millions of lookalikes, and then find out how and when these moms talk about buying specific toys for their kids.
Andrew Panos, Social Media Research,
Essence
Our social solutions to help research and insights teams to:
Adapt quickly
Freely research any topic and at any time with access to our complete dataset going back over a year
Monitor Conversations
Identify critical moments and proactively monitor issues that affect your organization
Deep audience research
Understand who your customers are and see how they engage with each other
Performance monitoring
To drive business decisions and improve customer experience
Product, Topic or Market Research
Tap the world’s largest real-time focus group to understand social conversations
Identify new and emerging trends
Conduct ad-hoc, search engine-style research across the social web
Marketers in Every Type of Business Rely on Sysomos
Take a look at how these companies are using Sysomos research and insights solutions and seeing success.
All Your Social Research Solutions in One Place
Use social listening to understand your audience
- Brand mentions
- Competitor mentions
- Share of voice
- Customer service issues
- Potential crisis situations
- Real-time marketing opportunities
Conduct social research to inform brand strategy
- Brand perception over time
- Reaction to campaigns and historical events
- Most shared content
- Patterns related to service and support requests
Report on findings with automated analytics
- Aggregated KPIs across accounts, brands, channels, and markets
- Competitive benchmarking
- Owned and earned media performance
- Easy-to-use APIs